Milestones
Our Development
From the first idea to a platform for creative self-portraits
It all began in 2019 with a small photo studio in Vienna. Jessica Holzer experimented with natural light and minimalist sets to create authentic self-portraits. She shared the first images on Instagram – the response was overwhelming. Within a few months, a community emerged that wanted more.
In 2021, the step to our own platform followed. We developed a concept that combines photography, digital creativity, and modern trends. Today, we collaborate with over 50 creatives and have expanded our reach on Pinterest and Behance to over 100,000 followers. Our focus is on bright pastel tones, elegant image composition, and a clear, recognizable style.